Competitive Reaction in Test Marketing : a Bayesian Solution

By University of Illinois at Urbana-Champaign. College of Commerce and Business Administration

Book Id: WPLBN0003001466
Format Type: PDF eBook :
File Size:
Reproduction Date: 2011

Title:	Competitive Reaction in Test Marketing : a Bayesian Solution
Author:	University of Illinois at Urbana-Champaign. College of Commerce and Business Administration
Volume:	Volume: 188
Language:	English
Subject:	Bayesian statistical decision theory, New products
Collections:	American Libraries Collection
Historic Publication Date:	1974
Publisher:	Urbana, Ill.: College of Commerce and Business Administration, University of Illinois at Urbana-Champaign


Citation APA MLA Chicago Illinois At Urbana-Champaign. College Of Commerce And Business Administratio, U. O. (1974). Competitive Reaction in Test Marketing : a Bayesian Solution. Retrieved from http://www.self.gutenberg.org/

Description
Description: Includes bibliographical references (p. 21)

Excerpt
Digitized by University of Illinois Urbana-Champaign